HU Credits: 2

Degree/Cycle: 1st degree (Bachelor)

Responsible Department: Business Administration

Semester: 1st Semester

Teaching Languages: Hebrew

Campus: E. Safra

Course/Module Coordinator: Dr. Shai Harel

Coordinator Email: shh@huji.ac.il

Coordinator Office Hours: By appointment only

Teaching Staff:
Dr. Shai Harel

Course/Module description:
Israel is a high-tech world center and by many standards Israel leads in innovation. Entrepreneurship is a complex process which incorporates many opportunities as well as many difficulties. In this course we will learn on the importance of entrepreneurship on the personal level and on its centrality in the development of the Macro economics. We will also learn on the different stages in initiating a new entrepreneurship, ideation, business models and the various funding options.
this is the first course of two:
Entrepreneurship A - will focus more on the theoretical side
Entrepreneurship B - will focus more on the implementation of the students' ideas

Course/Module aims:
Present the students with the field of entrepreneurship, most specifically the technological entrepreneurship. To stimulate their interest in the field and give them the tool to strategically analyze entrepreneurship and the different skills needed to accomplish it.

Learning outcomes - On successful completion of this module, students should be able to:
Crystalize an idea for business entrepreneurship
Writing a business plan
Presenting a presentation

Attendance requirements(%):
80%

Teaching arrangement and method of instruction: Students' Presentation
frontal lessons
Exam

Course/Module Content:
introduction
types of entrepreneurship
finding opportunities
Value Proposition Canvas +Business Model Canvas
Writing a business plan
Intellectual property
Financial sources
Case studies
Exit Strategy

Required Reading:
גייגר, אורי ופירסט אורן. 2001. חברות סטארט אפ והון סיכון. תל אביב: רמות, אוניברסיטת תל אביב

גלאי דן והלל ליאור. 2004. תהליך התכנית העסקית. הוצאת אופציות טכנולוגיות.

Avnimelech, G. & Harel, S. 2012. Global venture capital 'hotspots' - Israel. In H. Landström & C. Mason (Eds.), Handbook of research on venture capital. Cheltenham, UK and Northampton, MA: Edward Elgar Publishing.

Byers, T.H., Dorf, R.C. and Nelson, A.J., 2011. Technology ventures: from idea to enterprise. McGraw-Hill.

Goldenberg, J. & Mazursky, D. 2002. Creativity in product innovation. Cambridge: Cambridge University Press.

Osterwalder, A., 2010. Business model generation.

Wasserman, N., 2012. The founder's dilemmas: Anticipating and avoiding the pitfalls that can sink a startup. Princeton University Press.

Additional Reading Material:

Grading Scheme :

Additional information:
The order of lessons may change due to guest lectures' availability. An updated syllabus will be posted on moodle2.huji.ac.il before the start of each semester in which the course is given. The details of the "moodle" version should be considered the most up-to-date ones.