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HU Credits:
2
Degree/Cycle:
1st degree (Bachelor)
Responsible Department:
Asian Studies
Semester:
1st Semester
Teaching Languages:
Hebrew
Campus:
Mt. Scopus
Course/Module Coordinator:
Irina Lyan
Coordinator Office Hours:
Thursdays, 14.00-15.00
Teaching Staff:
Dr. Irina Lyan
Course/Module description:
This introductory course on Korean popular culture aims to investigate the ways in which contemporary Korean popular media such as film, TV-drama, social media, and popular music convey everyday Korean life; and explains how these forms of culture are co-related to a rapidly changing global environment.
This course also provides theoretical concepts and ideas that enable students to understand Korean popular culture from an interdisciplinary perspective. Some of the crucial issues students will deal with include the trans-cultural significance of the Korean wave (Hallyu), race and ethnic relations, gender and sexuality, and nationalism.
Course/Module aims:
The goal of this course is to provide a comprehensive view of contemporary Korean society, politics, and economy through examining some of the most representative forms of popular culture.
Learning outcomes - On successful completion of this module, students should be able to:
The students will be able to understand the reasons behind the success of Korean popular culture and to understand Korean society in the prism of its cultural products
Attendance requirements(%):
90
Teaching arrangement and method of instruction:
Lectures and active discussion
Course/Module Content:
1. What's culture, what makes it's popular and Korean?
2. "Jurassic Park" and Korea's soft power
3. Hallyu 1.0: TV series
4. Analysis of TV series
5. Welcome t K-Dramaland
6. Introduction to Korean Cinema
7. Analysis of a movie
8. Hallyuwood
9. Hallyu 2.0: K-pop
10. K-pop and gender
11. Fandom
12. Gangnam Style
13. Conclusion
Required Reading:
*Elfving-Hwang, Joanna (2013). South Korean Cultural Diplomacy and
Brokering ‘K-Culture’ outside Asia. Korean Histories 4(1), 14-26.
*Lee, Jiyeun, and Sung-Yeon Park (2015). Women's Employment and
Professional Empowerment in South Korean Dramas: A 10-Year Analysis.
Asian Journal of Communication, 25(4), 393-407.
Kim, Shin-dong, 2013. "The Rise of the Korean Cinema in Inbound and Outbound Globalization", pp. 172- 193 in Fung Anthony Y.H. (ed), Asian Popular Culture: The Global (Dis)continuity. New York: Routledge.
Schulze, Marion. "Korea vs. K-dramaland: The culturalization of K-dramas by international fans." Acta Koreana 16, no. 2 (2013): 367.
Shim, Doobo. "Hybridity and the rise of Korean popular culture in Asia."Media, culture & society 28, no. 1 (2006): 25-44.
John Lie. K-Pop: Popular Music, Cultural Amnesia, and Economic Innovation in South Korea. CA: University of California Press, 2015, 71-82.
Lie, John. 2015. K-Pop: Popular Music, Cultural Amnesia, and Economic Innovation in South Korea. Oakland: California University Press, pp. 97-120.
Klein, Christina (2008). Why American Studies Needs to Think about Korean
Cinema, or, Transnational Genres in the Films of Bong Joon-Ho. American
Quarterly, 60(4), 871-898.
Katarzyna J. Cwiertka, “The Global Hansik Campaign and the Commodification of Korean Cuisine,” in The Korean Popular Culture Reader, edited by Kyung Hyun Kim and Youngmin Choe. Durham: Duke University Press, 2014, 363-380.
Lyan, Irina, Sulafa Zidani, and Limor Shifman. "When Gangnam Hits the Middle East." Asian Communication Research 12, no. 2 (2015): 10-31.
Stephen Epstein with James Turnbull, “Girls’ Generation? Gender, (Dis)Empowerment, and K-Pop, in The Korean Popular Culture Reader, edited by Kyung Hyun Kim and Youngmin Choe. Durham: Duke University Press, 2014, 314-333
Nissim Otmazgin and Irina Lyan, “Hallyu Across the Desert,” Cross-Currents 9 (December 2013): 68–85.
*Stephen Epstein with James Turnbull (2014). Girls’ Generation? Gender,
(Dis)Empowerment, and K-Pop. In The Korean Popular Culture Reader,
edited by Kyung Hyun Kim and Youngmin Choe. Durham: Duke University
Press, pp. 314- 333.
Additional Reading Material:
-
Course/Module evaluation:
End of year written/oral examination 0 %
Presentation 0 %
Participation in Tutorials 0 %
Project work 90 %
Assignments 10 %
Reports 0 %
Research project 0 %
Quizzes 0 %
Other 0 %
Additional information:
The program is tentative and can be updated later
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